this project is under nda

Overview

Design background

The Customer Service Center (CSC) plays a crucial role in supporting over 1,400 National organizations and more than 780,000+ participants.

What is the problem?

Despite its potential, users struggle with navigation due to its complex structure.

My Role

As the Design Lead, I led cross-functional teams in end-to-end product design, from strategy to execution. Establish design systems and standards while managing stakeholder communications and presentations.

Role

UX/UI Designer

Industry

EdTech

Duration

4 months

💡 DESIGN HIGHLIGHT

Homepage

Resources

Community Discussion Board

Support

🌟 DESIGN GOAL

The redesign focuses on streamlining workflows, optimizing accessibility, and ensuring federal compliance to transform it into an intuitive resource hub for nationwide health initiatives.

🔮 DESIGN DECISIONS

Two different colors of design

Color Changes

Based on user testing, 75% of participants favored a blue color scheme, citing stronger associations with trust, professionalism, and public health—supporting its adoption as the platform’s primary visual identity.

Design Principles

Developed cohesive brand guidelines for the National DPP, building on the existing logo with an updated color palette, typography, iconography, and imagery to ensure consistency, accessibility, and intuitive navigation through a clean, high-contrast design.

Design System
High contrast, User friendly and intuitive design, Easy to navigate, Accessible with a clean layout

🎉 FINAL DESIGN

Zoomable image

✍️ TAKEWAYS

Design which could really help people

We will deliver high-fidelity, working prototypes that incorporate enhancements to navigational flow and interactivity, along with detailed visual hierarchy and style guidelines for future reference.

Thank you for viewing! ૧(●´৺`●)૭ ♡

Thank you for viewing!

૧(●´৺`●)૭ ♡

Thanks for stopping by!

Let's reach out via LinkedIn or Email me and collaborate!

LinkedIn

Behance

© 2025. Designed by Milly Wen

Thanks for stopping by!

Let's reach out via LinkedIn or Email me and collaborate!

LinkedIn

Behance

© 2025. Designed by Milly Wen

Thanks for stopping by!

Let's reach out via LinkedIn or Email me and collaborate!

LinkedIn

Behance

© 2025. Designed by Milly Wen